Progressing well at Edge Hill University, Georgia decided she wanted to experience the working world whilst completing her degree. Georgia joined Motionlab on a placement year, she's been here a few months and here's what she thinks...
Ever since starting University, I knew I wanted to do a placement year where I would enter the working world during my degree. It wasn’t compulsory, but I knew that if I wanted to stand any chance of entering the extremely competitive graduate job market, it was a necessary step I needed to take, to be one step ahead of the competition.
I started applying in October 2016, knowing that the process wasn’t going to be straightforward and easy. In fact, I applied to at least 40 companies, unsuccessfully, before even being given my first interview. This was for Microsoft, however, again, I was unsuccessful after the interview stages. It was a little disheartening, but I knew I couldn’t give up.
I carried on sending in applications, this time to marketing companies closer to home. This is how I came across Motionlab. From my research Motionlab sounded like a professional and well-established company, which had a great reputation. This grabbed my attention straight away! I emailed to see if they offered placement opportunities, and luck was on my side. They were offering them for the very first time! I was asked to send in my CV and was invited to an interview, and invited back for a second one. I was finally successful in getting a placement year! Starting on June 5th.
I was really nervous on my first day, which is expected when you’re about to start your first full-time job, especially as it was in the profession I want to pursue once I graduate. I wanted to make a great first impression. When I arrived, they really made me feel a part of the team, and got me involved in work straight away. My nerves quickly went away, as I was made to feel more comfortable. I quickly realised that working in a real life Marketing agency was nothing like what I had learnt from a textbook or lecture at University, and wasn’t just all about the Marketing Mix, Market Research and Market Segmentation.
It has been completely different to what I expected, as I am completing tasks that I have never heard of before, and wouldn’t previously have associated with marketing. However, I am having an amazing time. I have been involved in an array of activities, from writing blogs for clients’ websites and creating Facebook adverts, to creating monthly content plans for clients.
My first few weeks here have been really interesting and exciting. I’m gaining so many new skills, which I will more than definitely be utilising when I return to University for my final year in September 2018. I will be able to apply real life experiences into my essays and presentations, to really increase my grade.
Also, I am gaining valuable experience, which is the first thing employers look for when hiring. Experience makes you stand out, and I am constantly gaining it in so many different areas of the business. I’m definitely not just making tea and coffee for everyone!
I would recommend a placement year to anyone taking a degree that offers it. You will be one step ahead of graduates with no experience, in a job market which is already fiercely competitive. I couldn’t be happier with my placement at Motionlab, I have learnt so much already during my months here, bring on the next 10 months!