Thursday, May 19th, 2011
The new site has been designed to further promote MSL’s extensive mix of contemporary office furniture solutions. Created using the latest web technologies, the site showcases MSL’s innovative product range with a clean and neutral style.
London-based MSL Interiors source exceptional reception desk, seating and table designs from a selection of leading European manufacturers and each item within their eclectic collection has been given due prominence on the site thanks to the hard work of our talented team of designers.
MSL, whose past clients include the BBC, ITV and HSBC, commissioned us to redesign their existing site and rebrand their email marketing. We have ensured that the site replicates the unique experience people can expect when they visit MSL’s expansive London showroom.
The site www.msl-interiors.co.uk has been built with integrated social media and we will also now be managing MSL’s SEO and PPC accounts in a push to give the new website increased exposure on all the major search engines.
Mike Laking, Managing Director of MSL Interiors added: “Your business website is the global window to the world and as such investing in a new website, deciding on who should build it and subsequently look after it, is always an anxious and apprehensive process. From our first meeting with Motionlab, we felt confident that they possessed the creative flair and technical competence to deliver just what was needed!
We haven’t been disappointed and we really are exceptionally pleased with the new website and more importantly, so are our customers and prospective customers alike. Although we are in the early stages of SEO, the Motionlab team has this well in hand and I confidently look forward to being overwhelmed with orders and enquiries!”
Tags: PPC, SEO
Posted in Client Stories, New Clients, PPC Management, SEO, The Team, Web Design | No Comments »
Friday, April 1st, 2011
The months of January and February have seen many companies involved in the home improvement sector reporting lower than expected lead volumes in comparison to the same period in 2010. This is far from the case when it comes to the client base of Motionlab Marketing, one of the North’s leading digital agencies.
The Conservatory Outlet dealership experienced an unprecedented 179% increase in the number of leads it received regards conservatories, windows and doors during the months of January and February in 2011 compared to the beginning of last year. One network member even managed to attract an incredible 344% rise in leads received.
These exceptional figures have been achieved following the recent re-design of many of the network’s websites by Motionlab’s web design team.
Motionlab’s SEO and PPC departments have also had their part to play by helping increase visitor numbers to each individual website and the main Conservatory Outlet website currently ranks at number one for the terms ‘conservatory’ and ‘conservatories’ in the major search engines.
But the success stories don’t end there. Kitchen and bedroom specialists Betta Living have also benefitted from an 18% increase in online enquiries and soundproofing experts Acoustic Supplies have had a mammoth growth in leads of 126% in contrast to the first two months of 2010. Both companies’ successes have also coincided with recent restyling’s of their websites by Motionlab.
If your company is similarly looking to improve upon current leads and sales figures in a struggling market, please call Motionlab on 01772 865050.
Tags: PPC, SEO, Web Design
Posted in Client Stories, Marketing, Motionlab Marketing, PPC Management, SEO, The Team, Web Design | No Comments »
Wednesday, March 30th, 2011
Following the phenomenal success of the re-launch of Conservatory Outlet’s main website last year, the company has once again turned to Motionlab for help.
The UK’s number one home improvement specialists asked the North West’s leading digital agency if we could create a separate site solely dedicated to their comprehensive window and door range. The intention being that the new domain www.doubleglazingoutlet.co.uk will help them capture a bigger proportion of online leads and sales for windows and doors.
Our web designers have ensured that branding remains consistent with the company’s other websites when taking the emphasis away from conservatories and orangeries. Products such as energy rated windows and composite doors are now given more prominence.
Conservatory Outlet is also particularly keen to push triple glazing on the new website as they look to raise awareness of its availability amongst homeowners. With this in mind, we have created a page devoted to this most energy efficient of products.
Thanks to the excellent work of our SEO team, if you currently do a Google search for the words ‘conservatory’ and ‘conservatories’ you will find that Conservatory Outlet’s main site ranks number one in the natural listings for both words.
To help capitalise on this, efforts will now be made by our SEO experts on making doubleglazingoutlet.co.uk equally as visible when homeowners search online for replacement windows and doors.
If you have a particular product or service that deserves increased attention, give Motionlab a call on 01772 865050.
Tags: Branding, SEO, Web Designers
Posted in Client Stories, Graphic Design, Motionlab Marketing, SEO, The Team, Web Design | No Comments »
Friday, March 11th, 2011
Motionlab relishes the challenge of taking on big projects with big responsibilities. They don’t come much bigger than producing an all-encompassing new website for the primary representative organisation for companies involved in the glazing industry, the GGF.
The Glass and Glazing Federation (GGF) commissioned Motionlab to create the new site after being alerted to our previous great work for a variety of different UK glazing companies.
Our SEO, technical, web design and copywriting teams have all had their part to play in ensuring that the new site is as accessible and informative as possible for all homeowners, existing and potential GGF members and commercial specifiers.
Homeowners visiting the site will be made aware of just how important it is to only use GGF-approved installers when in the market for home improvement products as the site now contains the very best industry-related content. Locating an accredited member is also easier than ever before thanks to the wizardry of our ever clever designers.
We have also created a dedicated ‘Publications’ page where the GGF can upload all technical guides and codes of practice. Each publication can then in turn be downloaded by all members and commercial specifiers to be used and referred to when they are undertaking assignments at homes or within construction.
The GGF is widely considered to be a leading authority within the glass and glazing industry. The ‘News’ and ‘Events’ pages will enable the federation to regularly keep visitors up to date with everything going on within the every-changing world of glass.
The site has only been live for around 48 hours but we are delighted to report that it is already receiving plaudits across the board from those involved in the industry. It is good to know that all our hard work has paid off for yet another one of our high-profile clients.
You can visit the new site at: www.ggf.co.uk
Tags: GGF, SEO, Web Design
Posted in Client Stories, Graphic Design, Motionlab Marketing, SEO, The Team, Web Design, Work For Us | No Comments »
Friday, March 4th, 2011
Curing the problem of noise in the home is a complicated and difficult issue to resolve, hence why soundproofing specialists Acoustic Supplies asked us to create them a new consumer-focussed website.
Working alongside the existing Acoustic Supplies site, also created by Motionlab, which is predominantly aimed at those in the trade: http://www.soundproofyourhome.com/ will provide consumers with the very best soundproofing advice and solutions for their home.
Soundproofyourhome is the number one resource for everything soundproof-related, offering guidance to those who are looking for products to reduce the amount of noise emanating from floors, walls, ceilings, doors and even the perimeter of homes.
Our expert techies have even managed to embed videos onto the site as products produced and supplied by Acoustic Supplies have appeared on the high-profile home improvement TV show DIY SOS. This also gives the company, who are the UK’s largest manufacturer and distributor of soundproofing products, further opportunities to upload any video tutorials to the site.
The blog area of the site will be monitored by our SEO team and continually updated with all the very latest soundproofing news and advice to help educate the online user on this most complex of subjects.
Literally no stone has been left unturned when it came to producing this terrific new site.
Tags: Motionlab, SEO, Soundproofyourhome
Posted in Client Stories, Marketing, Motionlab Marketing, SEO, The Team, Web Design | No Comments »
Thursday, March 3rd, 2011
When North Wales-based home improvement specialists Conwy Valley Windows became the latest member of Conservatory Outlet’s dealership it made sense that they also utilised the expertise that Motionlab has in this particular field.
Motionlab’s web design team has not only been responsible for the recent redesign of Conservatory Outlet’s main website, but they have also been heavily involved in the similar restyling of many of the other network member’s websites.
Our web designers have given the site a fresh new look, complete with the Conwy Valley Windows branded logo. The main purpose of the website of course is to increase the number of leads and sales that the company receives through it.
In order to help them achieve this goal we have now given online users a variety of different methods of contacting the firm so that they feel comfortable enough to enquire about products from the comfort of their own home.
We have also ensured that each item in Conwy Valley Windows fantastic product range is given due prominence and its own individually dedicated page. The new website really does help take their products into the living rooms of the home improvement internet shopper.
A tremendous amount of hard work and dedication has been put into the new site http://www.conwyvalleywindows.co.uk/ by the entire Motionlab workforce.
If you are similarly looking to update your existing website in 2011, give us a call on 01772 865050.
Tags: Conwy Valley Windows, Web Design
Posted in Client Stories, Graphic Design, Marketing, Motionlab Marketing, The Team, Web Design | No Comments »
Wednesday, March 2nd, 2011
A few weeks ago we informed you that since Motionlab redesigned Conservatory Outlet’s and 5 Star Window & Conservatories websites; they had experienced an unprecedented increase in online traffic, leads and sales.
West Yorkshire Windows, a current member of Conservatory Outlet’s growing network of installers, decided to capitalise on this success by asking our web design, technical and SEO teams to give their website a similar overhaul so as to replicate these fantastic feats.
Using a template not too dissimilar to that which has proved to be such a triumph for Conservatory Outlet and 5 Star, the new West Yorkshire Windows website is more user-friendly and functional than ever before.
All online users who are in the market for a new conservatory or set of windows can navigate their way around the site with complete ease. The detailed imagery used throughout the site gives customers the chance to gauge which designs they feel will most suit their property without even having to make the effort to travel to one of the company’s stylish showrooms.
We firmly believe that the new website will enable West Yorkshire Windows to establish itself as the number one home improvement specialist in the West and South Yorkshire regions.
Why not see the new website for yourself at http://www.westyorkshirewindows.co.uk/
Tags: SEO, Web Design, West Yorkshire Windows
Posted in Branding, Client Stories, Graphic Design, Marketing, Motionlab Marketing, SEO, The Team, Web Design | No Comments »
Monday, February 14th, 2011
Motionlab always likes to give a helping hand to businesses looking to improve upon the number of leads and sales they receive, especially during these difficult financial times. And it looks like we have succeeded yet again.
Conservatory Outlet has reported a record number of internet leads in January, following the re-launch of their website in November of last year. It seems to be no coincidence that since our talented team of designers redesigned the site, of the 2900 leads generated, Conservatory Outlet’s main website accounted for over one third.
The rest of the leads received were generated through Conservatory Outlet’s regional dealers’ bespoke websites which were also all produced and thoroughly search engine optimised by Motionlab.
One particular stand-out performer during this period has been 5 Star Windows & Conservatories, the newest member of Conservatory Outlet. Also produced in conjunction with Motionlab, their new website, which was given a totally new look by our web design team and went live last month, has received double the amount of site traffic that it had compared to January 2010. Sales figures have also gone through the roof, dwarfing those of last year.
The network as a whole has benefitted from a 115% rise in the volume of online traffic throughout the month of January, with leads increasing by a staggering 240%.
This is further proof if any were needed that internet-marketing does work.
Would you like to take advantage of the ever-growing online market? Give Motionlab a call on 01772 865050 and let us help you get great results.
Tags: Conservatory Outlet, Lead Generating Website, Online Advertising, Online Marketing, Website Site
Posted in Client Stories, Motionlab Marketing, The Team, Web Design, Work For Us | No Comments »
Thursday, February 10th, 2011
Universal Arches, the UK’s leading provider of specialist shaped window frames, have unveiled their latest website which will take quality customer service to a whole new level.
Produced in conjunction with Motionlab Marketing, the new website, which includes the innovative VEE24 system, will help increase brand awareness, sales and enable them to form better relationships with their customers online. The St Helens-based company have invested in the new site as it will help them take more advantage of the increasing online window shopping market.
The VEE24 (Video Engaging Enterprise) system allows Universal Arches to interact with visitors to the site via video. This enables them to discuss any requirements, answer any questions and assist customers with all online forms efficiently, quickly and accurately. The ‘Live Help’ function will also help establish loyalty and trust in their customers.
Universal Arches have won numerous plaudits over the years within the glazing industry due to the superiority of their products. With this in mind the product gallery on the site has been enhanced, with visitors now able to view their full product range in greater detail than ever before. The ordering process has also been speeded up so that customers can order their chosen frame within minutes.
The company prides itself on being a trailblazer within the glazing industry. The ‘Latest News’ function on the site has significantly improved to allow them to keep customers up to date on all new advances within the industry.
To view the new site, please visit www.universalarches.com
Tags: Universal Arch, Universal Arches, Vee 24, VEE24
Posted in Client Stories, Web Design | No Comments »
Monday, January 10th, 2011
Motionlab just gets bigger and better in 2011 as we announce the arrival of our two newest recruits, Andrew Eddowes and Mike Smedley.
Andrew has joined us from the Northwest Development Agency (NWDA) where he worked as E-Media Manager for six years, developing and managing digital engagement strategies and projects.
He becomes our new Account Director and will be responsible for delivering Motionlab’s renowned first class service to clients, helping them take advantage of new developments in digital marketing and social media.
Mike joins our web development/design team after spending the past three years working in a similar role for an events management company. He has extensive experience in designing websites for clients, developing internal systems and applications and has particular expertise in using PHP, MySQL, jQuery, HTML and CSS.
We welcome both to the fold and wish them well in their new roles.
Tags: Motionlab, Social Media, web development
Posted in Motionlab Marketing, Social Media, The Team, Web Design, Work For Us | No Comments »
